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chiropractic marketing

Jul 30 2019

How To Unlock The Massive Hidden Profits Sitting In Your Clinic (Step By Step Template Included)

Hidden Profits (Chiropractic Clients)

Right now in your clinic, there are profits locked away.

All you need is the key to unlock them.

Here’s what I mean:

We all have clients & patients we haven’t heard of in a while.

They might have canceled an appointment because their kid was sick, went on a long vacation or switched jobs.

…And they forgot to re-schedule.

They do want to use your services again.

But they have busy lives (like all of us).

Here’s the good news

Say you have 200 clients in your database. 

Simply getting 10% of them to come back and spend $200 on your services will bring you an easy $4000. (That’s on the low end)

Now say you have 500 clients in your database, your services fetch $350 on average and you convert at 20%.

That’s a cool $35,000…

It’s called the Customer Reactivation Campaign

It works like this:

Send your “inactive” clients an email telling them to book an appointment with you.

Offer an incentive for responding fast, and a discount on your services/products.

I know what you’re thinking: “But I don’t want to discount my services!”

Look

They weren’t going to come back any time soon anyway.

So this is bonus revenue.

Here’s an exact template if you have a clinic (Chiro, Physio, Dental, etc):

—

Hey Marco, (use their name, it’s important)

We haven’t seen you at the clinic in a while and Tina (the receptionist) was getting worried.

We are doing a 20% Off Existing Patient Special.

We are offering this discount for all existing patients that have not yet gone through (or

completed) their treatment.

To receive this discount, mention it when you call to set up an appointment.

The first 15 people to respond will also get a free set of high-quality resistance bands ($50 value)

Give us a call at 555 555 5555 to schedule your appointment at a 20% discount.

Hurry! This offer expires on August 30th, 2019

– Dr. Happy

P.S. The limited number of slots will fill up fast…

—

After you send out this email to your inactive clients, let me know the results!

Cheers

Greg

P.S. Don’t send this email to disgruntled former patients! (We all have 1 or 2 of those)

Written by gregranger · Categorized: chiropractic marketing, chiropractor, customer reactivation, email · Tagged: chiropractic marketing

Feb 21 2019

Chiropractic Marketing: How To Attract New Patients For Your Clinic Using Google Ads

How To Attract New Patients For Your Chiropractic Clinic Using Google Ads

A Step By Step Guide

Video Overview:

What Is A Google Ad

Why You Should Use Google Ads:

It simply works – 1000s of people are searching for your services in your city, today

I’ll show you how to get the exact numbers for your city

Fast – New Patients & Leads come soon after the ads start running
Measurable. IE. I put in $1000, I get $4000 back

How To Set It Up Step By Step (I’ll go into my Google ad account and show you)

Important Keys To Keep In Mind

Clear, Compelling ad
Clear, Compelling landing page
Negative keyword lists
Your website is Optimized for mobile
Your website has SSL
Your website loads FAST – Use this site to determine your speed & what to improve: GTMetrix https://gtmetrix.com/

What sort of results you can expect

I’ll show you actual results from other clinics

What Ad Budget To Use When Starting Out. Usually no less than $1000 (I explain why)

Calculating the long term value of a client (LTV)
Calculating your client acquisition cost (CAC)

If you have any questions, leave a comment below, message me directly or book a call here https://www.gregranger.com/chiro/

Written by gregranger · Categorized: business, chiropractic marketing, digital marketing, Google Ads, marketing

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*Earnings and income representations made by Greg Ranger, GregRanger.com, Apex Consulting Accelerator and Ranger MediaLab and their advertisers/sponsors (collectively, "Ranger MediaLab") are aspirational statements only of your earnings potential. These results are not typical and results will vary. The results on this page are OUR results and from years of testing. We can in NO way guarantee you will get similar results The sales figures stated above are our personal sales figures and those of students & clients that worked extremely hard. Please understand my results are not typical, I’m not implying you’ll duplicate them (or do anything for that matter). I have the benefit of doing internet marketing for 5+ years, and have an established following as a result. The average person who follows any “how to” information gets little to no results. I’m using these references for example purposes only. Your results will vary and depend on many factors …including but not limited to your background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action. If you're not willing to accept that, this is not for you.

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